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The Tomorrowland

Part 1 Project 2021
Nur Zarifah Zainal
MARA University of Technology - Puncak Alam campus | Malaysia
Constant perception of automotive excellence is the number one contributor to carbon emission. Although recent innovations from the automotive industries attempted to reduce the damages by opting for a sustainable approach, the public perception towards technological advancements, which rarely contributes to the betterment of the environment, is still tenacious.

Would the constant ancient perception of automotive as a cold machine that does not evolve towards our future need to change?

What if you are the hero that the future needs? Can we dream of a utopia, ‘The tomorrow’, if we do not make a change now?

In every heroic odyssey, an accompanying ‘right-hand-man always be with the hero and act as a catalyst possessing a solid manifestation to change the world’s perception. Taken this into account, a hypothetical sidekick and its vision acted as a design generator for the programming scheme.

The narration is inspired by Joseph Campbell’s “The Hero’s Journey”, the adventures of a pilgrim- turning-a hero. This odyssey and philosophises written over the journey of today’s cities unlocked potential to provide a better tomorrow. Visitors will indulge in a fictional journey displayed by the hero on a proposed tangible design solution here in Tomorrowland.


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2021
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